For a major portion of the past decade, companies have been offering L&D opportunities to their employees through off-the-shelf eLearning courses. While this may have been fine in the past, companies have come to realise that such courses don’t suffice anymore.
Moreover, the millennial working professionals are intelligent and know the difference between a well-curated course and a copy-paste version of classroom training material. This has made it crucial for companies to create courses tailored to satisfy their learner’s needs.
Custom eLearning course development is facilitated by eLearning authoring tools that provide numerous options to create an engaging training personalized for the learners. For those without any knowledge of eLearning course creation, tools like Easygenerator are a blessing as it is true to its name and makes creation of expertly designed eLearning courses very easy.
The only catch is, off-the-shelf eLearning courses are cheaper than custom eLearning courses. But considering the myriad of benefits the latter offers, they are totally worthwhile. In this article, we will share the biggest benefits of developing custom eLearning course for your learners:
- Provides targeted learning:
When a company develops their own eLearning course, it allows them to tailor the content as per their employees’ learning needs. Since the courses are targeted to fill gaps in employee learning, the training becomes highly effective.
Moreover, since employees are given access to only what they need, they can focus better. This leads to higher retention of knowledge and better application in everyday work life.
- Allows you to include relevant information:
Off-the-shelf courses contain generic information that may not make the learning very impactful. On the contrary, developing custom courses allows you to include real-world scenarios that can help employees relate to the course content.
Learning from examples that are specific to your industry can allow employees to understand how to better implement their knowledge in their work. It also promises a higher callback value.
- Saves time spent on learning:
Off-the-shelf courses provide a wide variety of topics that may or may not be relevant for your learners. This leads to a huge amount of time being spent on covering such a vast course.
On the contrary, custom eLearning course development allows you to only include those topics that are relevant to your learners. This means they don’t have to unnecessarily endure hours of irrelevant content which reduces training time significantly.
- Provide a rich learning experience:
Custom courses are designed with focus on the skills that your employees need to learn. This means you can customize courses for each department based on their specific needs.
Additionally, you can update these courses conveniently whenever they get outdated. This ensures employees always get access to relevant and upgraded information which promises a rich learning experience.
- Create a positive brand image for partners/customers:
Off-the-shelf courses can be used by multiple companies at the same time. But when a company needs to train customers and partners, they need to be as accurate as possible to create a lasting impression and stand out from the crowd of competitors.
This becomes easy with customer eLearning courses as you can customize every small detail. It conveys the message loud and clear that you care about your partners/customers, and helps build a positive reputation of the company.
Conclusion:
In a nutshell, custom eLeaning courses are powerful in grabbing learner attention and ensures they get the most out of it without spending hours glued to a screen. We hope the above mentioned benefits have helped you understand whether you should invest in readily available off-the-shelf eLearning courses or create your own custom eLearning courses.
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